Meet the Masterful

Marketing Mad Scientist

of the lab

Floating atom representing the About element icon for DIgital Marketing and Web Design for the Marketing Mad Sccientist
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Creating Engaging Experiences

Curious about the Marketing Mad Scientist? I’m a seasoned branding and design expert with a Bachelor’s in Communications (Graphic/Web Design & Interactive Media) from Fitchburg State University. My career started at Rosignol Quiksilver, shaping my unique branding style. In 2008, I founded Toaster, blending street art with apparel through hand-painted custom sunglasses. This sparked demand for my website development, logo design, and animation skills. At Toaster, I create strategic assets that help businesses leverage their market strengths and adapt to change, backed by a strong community network that fuels ongoing growth and innovation.

After constructing my digital lab in Rhode Island, I discovered that so many businesses need a presence on the web. I made it my goal to develop simple strategies to help  individuals and companies of any size reach their objectives with ease.

I am dedicated to leveraging my skills to assist other entrepreneurs in building and scaling their brands, turning their visions into ventures they are passionate about. Explore the impact of my work and see how my creative solutions have propelled numerous businesses in the Rhode Island area by reviewing the clients I have collaborated with.

The TDL Process

Ready to mix the right elements for your business success? At Toaster Design Lab, we believe in a formulaic approach to digital excellence. Our 3-step process is like a lab experiment designed to enhance your web presence. Just as a chemist combines reagents for a reaction, we blend strategy, design, and insight to catalyze the growth of your digital footprint. Let’s put on our lab coats and improve your online formula!

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Web Presence Review

We begin by conducting a thorough assessment of your current online footprint. This includes a detailed review of your Google My Business listing, social media engagement, and adherence to the latest web design trends essential for business success.

Discovery Meeting

In this meeting, we delve into understanding the unique aspects of your business and its target audience. We focus on identifying key web design elements and digital strategies that directly contribute to revenue generation and business priorities.

Strategic Marketing Implentation 

Based on insights gathered from our discovery session, we craft a comprehensive digital strategy. This customized plan is designed to transform your online presence into a robust asset that drives increased revenue, customer engagement, and sustainable growth, with scalability for future expansion.

Brands we have chemistry with

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